MascoTopia is an indie art and culture zine that explores the world of mascots and character design. It covers a range of topics, including must-visit destinations for fans, lesser-known characters, and the history behind iconic mascots. The zine aims to connect with readers who already love cute culture while also inviting new audiences to discover and appreciate it. The zine celebrates mascot culture and its role in pop culture, highlighting lesser-known facts behind familiar characters through a playful and engaging visual approach. The design features bright colours, fun layouts, and character-driven visuals, supported by a warm pastel palette of browns, creams, pinks, blues, and yellows to create a cohesive and inviting experience.